Services:
- Graphic Concept
- Presentation Video
- Printed Materials Production
SIFI’s mission, through its Romanian representative – Oftafarma România, is to improve people’s quality of life by introducing valuable innovations in ophthalmology.
SIFI provides both specialist doctors and their patients with a wide range of therapeutic options, including innovative medicines, medical devices, and dietary supplements.
Client’s Request (Brief):
For the launch of the new product from SIFI’s portfolio, Colinerv, on the Romanian market, we were asked to create all communication materials intended for ophthalmologists.
The “new neuroprotective shield” and the domino image were our choices for communicating the benefits of the new product, from the ophthalmic supplements category.
- Citicoline is used by nerve cells for the synthesis of acetylcholine, which is very important for the propagation of visual signals, improving the transmission of electrical impulses from the retina to the brain.
- Exogenous intake is useful for the structural integrity of neuronal membranes and the functionality of nerve cells.
Among the produced materials are printouts specific to ophthalmology practices (prescription pads, informational flyers), as well as surgical mask protectors, bookmarks, and roll-up display systems.